Originally published at: https://www.channel-sea.cc/cart-abandonment-vs-checkout-abandonment-whats-the-difference-how-to-reduce-them/
Here’s a common eCommerce dilemma: Your website traffic is up, but sales are not. Why? Is it checkout abandonment? Is it cart abandonment? It’s important to manage all aspects of your eCommerce user experience, and this includes understanding the important difference between shopping cart abandonment vs. checkout abandonment. Fortunately, both types of eCommerce abandonment can…